A successful, digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
“Working with Pathway Digital Media Solutions was one of the best decision I'll make as a business owner, they undersood perfectly what I wanted and delivered exceptional results. They have the right strategy and they’ve been awesome to work with. Even when there were hitches, they were quick to communicate it properly”
CEO & Founder - Dolamu's Kitchen
“We have a constant flow of new leads thanks to this amazing SEO company. They gave us all the tools to convert leads into customers.”
CEO & Founder
“This incredible team managed to not only get us top positions on Google for all of our top keywords, but they kept us there, as well! I would highly recommend this company to anyone.”
Quality Realty Service
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We are specialists that consistently delivers outstanding results combining creative ideas with our vast experience. We can help you build a sustainable, meaningful relationship with your clients by engaging them with your brand using social media. We work in areas as diverse as search engine optimization, social media marketing, email marketing, Paid advertisement (Google and Facebook Ads), etc.